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Profile: Fred Schaus
By John Antonik
The
West Virginia University athletic department needed a man of Fred
Schaus’ reputation to clean up the mess it had gotten
itself into.
In the spring of 1981, West Virginia was in the
midst of a significant financial crisis in which $650,000 in funds had
erroneously been counted twice.
After an extensive audit, it was revealed that
monies from Mountaineer Illustrated were used for personal purposes,
projected television revenues totaling as much as $250,000 were
never promised and never realized, and an ill-fated midseason
football trip to Hawaii cost the WVU athletic department $137,000
more than it had anticipated.
The school had broken a contract to play a
football game with San Jose State and the California school was
threatening legal action. Basketball coach Gale Catlett and his team
were forced to travel by bus for the remainder of the ’81 season and
his summer tour to Australia was abruptly canceled.
Those were just some of the circumstances
confronting Schaus when he returned to his alma mater to begin his
tenure as the school’s ninth athletic director in the summer of
1981.
“I came in with my eyes wide open,” Schaus said
in 1989.
In every respect 56-year-old Frederick Appleton
Schaus was the right person for the job.
A man of impeccable credentials, Schaus had
finished a stint at Purdue where he was the school’s associate
athletic director. Prior to that, he coached the Boilermaker
basketball team for five seasons, earning a 96-58 record.
Purdue basketball coach and athletic director
George King, who once served as Schaus’ assistant coach at West
Virginia University, lured him away from the Los Angeles Lakers in
1972.
“The NCAA tournament was held in Los Angeles
that year,” Schaus said. “George didn’t want to do both jobs and he
asked me if I was interested in getting back into coaching and I
said I would.”
Fred spent 12 years with the Lakers from
1960-72, first as a coach for seven seasons from 1961-67 and later
as vice president and general manager working for owner Jack Kent
Cooke.
“I loved Jack Kent Cooke. I really did,” said
Schaus. “He was a tough, tough man to work for – really demanding
individual, but a brilliant guy. He’d reach the point were a guy was
about to go off the edge, then he’d compliment or congratulate him
just at the right time, and he got a tremendous amount of workload
from his people.”
As a Laker coach Schaus led LA to four NBA championship
appearances against the Boston Celtics, losing twice in the seventh
game in 1962 and 1966. His best year with the Lakers came in 1962
when his team posted a 54-26 record. In six seasons with the Lakers, Schaus had a
270-210 record.
His 33 playoff wins still rank among the 30
best in NBA history.
Schaus coached Hall of Famers Jerry West and
Elgin Baylor, and was the team’s general manager when center Wilt
Chamberlain helped the Lakers to an NBA-record 33-game winning
streak and the league title in 1972.
Fred’s keen interest in basketball began at
Newark High School near Columbus, Ohio, where he led his team to the
state championship and was an all-state center in 1943.
Instead of going to college, Schaus enlisted in
the Navy and was stationed at Memphis Naval Air Training Center as
an aviation ordnance instructor. While in the service, Schaus
struck up a friendship with West Virginia’s first basketball
All-American Scotty Hamilton.
Schaus had another link to WVU in its
basketball coach John Brickels, whose brother in-law was Schaus’
junior high coach Paul Harlow.
When he was discharged in 1946, Schaus knew he
was going to college to play basketball and he had to make a
decision between West Virginia and Ohio State.
Perhaps pushing the pendulum in West Virginia’s
favor was the fact that several players from Schaus’ high school had
had little success playing for the Buckeyes.
Whatever the reason, Schaus enrolled at WVU for
the 1946-47 season and soon became one of the Mountaineers’ top
players. He helped West Virginia to a National Invitational
Tournament bid in 1947 where it was nipped in the semifinals by
Utah, 64-62.
Schaus scored 1,009 points in 61 career games
for an average of 16.5 points per game. The 6-foot-5 forward’s 442
points scored in 1949 were a school record until Mark Workman
eclipsed that total in 1951.
He scored a career-high 34 points against VMI
and his average of 18.4 points per game ranked 10th
nationally during a senior season in which he was named a third team
All-American by the Helms Foundation. Schaus, elected class
president in 1949, graduated one year early.
Once asked what his most memorable achievement
at WVU was, Schaus replied: “I met my wife Barbara here. We sat next
to each other in a lot of classes where they had alphabetical
seating.”
After graduation, he signed a professional
contract with the Fort Wayne Pistons and played four seasons with
them from 1949-53. His best year came in 1951 when he averaged 15.1
points per game and was named to the West team in the first-ever NBA
all-star game played in Boston on March 2, 1951.
He scored eight points in a 17-point loss to
the East all-stars.
Schaus finished his five-year professional
career with the New York Knicks in 1954. In 334 career games, he
averaged 12.2 points per game and in 21 career playoff games he
scored 247 points for an average of 11.8 points per game. He was the
first player in Fort Wayne history to score more than 1,000 points
in a season.
In the meantime, Schaus had always had an
interest in coaching and kept notebooks full of plays he had
diagrammed during his spare time.
In the summer of 1954, West Virginia University
was in the market for a new basketball coach when Red Brown took
over the athletic director position that came open due to the death
of Roy “Legs” Hawley.
Although Schaus didn’t have any coaching
experience, Brown thought he would be the perfect man to coach Rod
Hundley – West Virginia’s star player and resident problem child.
“The fact that (Fred) was young and was a hero
of Rod’s was in his favor,” Brown was quoted in Hundley’s first
autobiography Clown. “I was impressed with Fred’s manner –
calm, confident, fatherly, despite his youth, and I figured he’d
make a good mentor for Rod.”
Schaus proved to be much, much more than just a
guidance counselor for Hot Rod Hundley.
WVU won 19 games his first season in 1955,
defeated VMI, Washington & Lee and George Washington to win the
Southern Conference tournament, and advanced to the NCAA tournament
for the first time in school history.
From 1956 to 1960, West Virginia won an NCAA-record
44 consecutive regular season league games as a member of the
Southern Conference. The streak began with an 84-62 win over
Virginia Tech on Jan. 6, 1956, and ended on Jan. 30, 1959, when
William & Mary upset the Mountaineers, 94-86 in Norfolk, Va.
In 1997 Mike Douchant, a college basketball
writer for CBS SportsLine.com, listed Schaus’ three-straight unbeaten
Southern Conference seasons as the 16th greatest
achievement in major college basketball history.
Schaus also built up a 42-game home win streak
at the Field House from Dec. 1, 1956, until Feb. 20, 1960. In
addition, his remarkable run included a 63-5 record against Southern
Conference teams, a six-year 58-5 mark at home, and three straight
seasons in which his teams averaged more than 80 points per game
from 1958-60 to rank either second or third in the country.
His club became the first to ever be nationally
televised in the state of West Virginia when his Mountaineers
defeated Holy Cross on Feb. 7, 1959. From 1957 until 1960, West
Virginia was ranked in the Top 10 each season and Fred’s teams won
10 games against nationally ranked foes.
Perhaps his most memorable pair of wins came
against No. 5-ranked Kentucky and No. 1-ranked North Carolina to win
the 1957 Kentucky Invitational. The win over North Carolina snapped
the Tarheels’ 37-game winning streak. Schaus is also one of just two
coaches to beat Kentucky coach Adolph Rupp twice in Lexington
(Georgia Tech coach John Hyder was the other). From the end of 1955 until
1960, Schaus’ West Virginia teams were in the national rankings for
60 straight weeks.
His 1958 squad finished the year with a 26-2
record ranked No. 1 in the country, but an injury to guard Don
Vincent in the Southern Conference tournament championship game was
a big reason WVU lost to Manhattan in the first round of the NCAA
tournament in New York City.
With a much smaller lineup in 1959, Schaus
utilized a zone press that gave opposing teams fits and led West
Virginia to an NCAA tournament runner-up finish to California.
All-American guard Jerry West led the team in
scoring with an average of 26.6 points per game.
“Everybody always mentions that I had Jerry
West and Hot Rod Hundley, but they never mention my other players,”
Schaus once said. “There was no question how great West and
Hundley were, but we had a lot of fine players to compliment them.”
The coach had a reputation for being a strict
disciplinarian and didn’t tolerate nonsense, “We were scared to
death of him,” admitted Charleston guard Bobby Joe Smith.
In his final season at WVU in 1960, the
Mountaineers compiled a 26-5 record. By the time he left West
Virginia University to coach the Los Angeles Lakers in 1961, Schaus
won 146 of 183 games for an amazing 79.8 winning percentage.
“I had recruited Rod Thorn and he was a
freshman and I knew we would win for the next few years,” Schaus
once told Pittsburgh author Jim O’Brien. “But the Lakers looked like
an opportunity I couldn’t pass up.”
Schaus is one of just four coaches to have ever
taken a college team to the Final Four and a pro team to the NBA
finals: Larry Brown (Kansas and Philadelphia), Dr. Jack Ramsay (St.
Joseph’s and Portland) and Butch Van Breda Kolff (Princeton and Los
Angeles) are the others.
More than 40 years later, his teams and players
still own 40 West Virginia University records, including highest
scoring average for a season (89.5 ppg.), most victories in a season
(29 in 1959) and highest winning percentage in a season (92.9 in
1958).
Schaus’ 72.3 career winning percentage (West
Virginia and Purdue) is ranked 29th in NCAA history.
Those were among the items listed on the resume
Schaus dropped on West Virginia president Harry B. Heflin’s desk in
1981.
Two outstanding coaches were already in place
in Don Nehlen and Gale Catlett. Schaus had to boost the department’s
low morale and institute tighter restrictions on spending.
Nehlen took the football team to four straight
bowls from 1981-84 and Catlett went to the NCAA tournament six times
from 1982 to 1989.
West Virginia, under Schaus’ watchful eye,
quickly turned a deficit into a large profit and managed to make
important improvements to the football stadium and save money for the
future.
He served on the men’s basketball NCAA
tournament selection committee and was one of a handful of athletic
administrators in favor of creating a coalition to adopt a new
football television package. That has since led to untold millions
for everyone.
“The sentiment of almost all of the schools was
that we’ve got to hang together and remain unified and not for
schools or conferences to go out on their own and sign their own
contracts. That would cause chaos, dilute the product and reduce
television fees for all,” were Schaus’ futuristic remarks in 1984.
As it turned out, only Notre Dame chose to go
it alone.
When Schaus retired in 1989 the football team
had just completed an 11-1 season and played Notre Dame for the
national championship, and the basketball team lost to Duke in the
second round of the NCAA tournament.
“Fred brought class, respect and distinction
not only to West Virginia University, but also to the state,” said
longtime sportswriter Mickey Furfari. “He never had to apologize for
anything he did or said.”
Today Fred and Barbara spend time traveling
around the country to visit their five grandchildren. His son Jim is
the athletic director at Wichita State.
Schaus has said repeatedly that his last eight
years at WVU were his most enjoyable.
Considering the dire circumstances he was
presented with, they were certainly among his most important years
of service to West Virginia University – that’s for sure.
He was inducted into the West Virginia
University Sports Hall of Fame in 1992.
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